I hated selling when I first opened my nutrition business but went on to generate multiple 7 figures and you can too.
My friend, you can hate selling and still be PROFITABLE. But there's one catch (keep reading to find out)
I am living breathing proof.
In fact, sales was the thing I hated the most about being a dietitian business owner, yet it's the most important for keeping any business alive and thriving. Can you relate?
When I first opened the doors to my nutrition business in 2011 it's safe to say I had no clue what I was doing!
Focusing my efforts in all the wrong places...
Fluffing around with tasks that didn't make a scrap of difference to my bottom line. I was losing money month after month and STILL not recognising how important it is to focus on selling.
It felt icky to me...
Like something I wasn't ethically able to do as a dietitian professional. Am I the only one to think this?
I let the fear of being told...
Wondering how virtual practice can fit with your clinical career goals?
In this blog video I share with you my own experiences and how you can build a successful virtual practice without having to sacrifice a clinical career.
Ready to attract more clients and income online? Click here to learn more and apply for private coaching inside Dietitian Business Academy! The 12-week intensive that builds, grows and scales your virtual practice.
As 2020 draws to a close, you may be doing some reflecting on how far you've come this year and whether or not you've hit your money goals.
If you still have a way to go, it's not too late!
In this week's blog I'm sharing with you the one thing that directly correlates to the amount of revenue you can expect to earn.
When you're ready, click here to learn more and apply for Dietitian Business Academy where you'll be guided step-by-step how to monetize your dietetic skills on social media.
Are you guilty of this common pricing mistake? I'll share with you what it is in just a moment but first let's talk about money goals and why you're not reaching them...
I want to share a story with you about a client I was working with in my Dietitian Business Academy program.
When we first started, I had her (as with all of my clients) complete a 90-day business plan. This included setting money goals.
She wrote down that she wanted to earn $5,000 revenue by filling her coaching program that she was selling for $99 per person.
That meant, she needed to sell 50 people into the program to reach her money goal.
The problem with this was that she had just started on Instagram and Facebook, was still building her audience and didn't yet have an email list.
So gaining 50 new clients in just a few months was going to be a big ask.
The reason I am sharing this with you is because I see so many dietitian's doing the...
In 2015 I made shift from medical centre dietitian to online business owner. Watch the video to learn the 4 core things that helped my business succeed and how you can do the same.
Grab the free Masterclass! Click here to watch now.
Want to know how you can grow your Instagram account to get more followers, leads and engagement?
The brand new feature called 'reels' is now live on the platform world wide and it's being pushed big time in terms of organic reach.
You may have noticed that the reach of feed posts has dropped since the month of August and that is all thanks to the launch of Reels, which went live on August 5.
So how can you take advantage of the attention reels is getting to grow on Instagram and consequently grow your business?
I have 4 tips to share with you today but before we get into that I want to address the one thing that is going to determine how successful of a strategy reels are for you...
Don't overthink it!
This is so important when it comes to any content creation however because reels is a video form of content, I know that you may be freaking out a little at the idea of putting yourself out there on video to the big wide social media...
Have you booked a paid client from Instagram in the last 30 days?
If not, this post is for you, my friend.
Before we go further, I want to get a couple of things out of the way because I have a sneaky feeling these are on your mind right now...
You do not need thousands of followers before you can expect to get paid clients on Instagram.
That's the honest truth.
Let me prove it to you...
When I launched my nutrition membership site back in 2015, I had less than 1k followers on both Instagram and Facebook. Yet,
My first launch was a $10k month
No paid ad's, nothing fancy or techy. I launched the membership to my tiny community on social and my email list. That's it.
I can't express enough how much of a mis-conception it is that only the huge dietitian accounts are making money. It's not the reality!
I was on a call with a dietitian just last week who as 12K followers on Instagram, posts regularly and does all the 'right'...
From time to time it’s normal to hit roadblocks in your business. One day everything seems to be moving along nicely and the next…
Well, you feel completely stuck.
Leads have dried up, sales have plateaued and it feels like no matter what you do, you just can’t get unstuck and move forward.
The longer this goes on, the more of a rut you find yourself in.
In this blog post I’m going to share with you 3 ways you can get unstuck in your business so you can reach your goals faster (before the ‘I should quit’ self talk kicks in)
But first, let’s look at what it actually means to be ‘stuck’ in business.
Because we hear these words a lot but what exactly is it referring to and why is this such a common reality for so many entrepreneurs?
What’s Happening When You Feel Stuck
I want you to know first and foremost that you are not alone.
Feeling stuck, at multiple...
Have you booked a paid client from social media in the last 30 days?
If not, this is the blog post for you!
I'm going to share with you the one thing that makes the most difference to online client attraction above all else...
See, a pretty brand, nice website, blog, good content and a consistent posting schedule are all important BUT
All of that is for nothing if it doesn't convert clients for your business, right?
Without this one thing, all you're really doing is growing vanity metrics at best (likes and followers).
I don't know about you but I'd rather have 1k followers and be making money than 100k followers and be broke!
If that sounds like what you want too, then this is what you need...
Your offer is the single most important thing that matters to attracting paid clients from social media.
Without this, all of the other things you're doing are for nothing.
So how do you put an offer together?
There are 3 core elements...
Are you ready to start hearing more YES from clients?
I want to share a story with you today...
From back in 2012. I was a couple of years into building my dietetic practice and I could see the black hole I was creating for myself by selling only individual consults.
The days would go by so fast...
Taking in back to back clients, no time for a meal break and then driving back in the morning to do it all again.
And to be honest, if I was earning my worth I would have been much happier with this routine...
But I wasn't.
I was working 6 days a week in the clinics and earning less than $2,000 a month after I paid all the business expenses :-(
Something had to change.
So, I decided to start selling packages. I thought if I could package my knowledge into a solution, it could save heaps of time, increase my income AND get my clients better results.
The only problem was...
When I started trying to sell my packages to...