So you’re wanting to attract more ideal and private paying nutrition clients online? In this blog post I’m going to deep dive into the exact strategies you need to book an online client (or two or three) in the next 24 hours. 

Yep, you read that right… 

In the next 24 hours, even if you don’t have a huge following, an email list or online course yet. 

For those who don’t know me, my name is Katie Mueller. I’m a bariatric dietitian and nutrition business & marketing coach from Australia. I have worked with hundreds of nutrition businesses to help them grow and attract more clients online. My strategies have generated more than $2M in sales and are working right now for dietitian’s just like you. 

If you’re wanting to attract nutrition clients online, you’re in the right place. That’s exactly what I’m going to be sharing with you in this blog post today.

But...

By Katie Anne Mueller

@dietitiandigital

Wondering how virtual practice can fit with your clinical career goals?

In this blog video I share with you my own experiences and how you can build a successful virtual practice without having to sacrifice a clinical career. 

Ready to attract more clients and income online? Click here to learn more and apply for private coaching inside Dietitian Business Academy! The 12-week intensive that builds, grows and scales  your virtual practice. 

By Katie Mueller

@dietitiandigital

As 2020 draws to a close, you may be doing some reflecting on how far you've come this year and whether or not you've hit your money goals.

If you still have a way to go, it's not too late!

In this week's blog I'm sharing with you the one thing that directly correlates to the amount of revenue you can expect to earn.

When you're ready, click here to learn more and apply for Dietitian Business Academy where you'll be guided step-by-step how to monetize your dietetic skills on social media.

In 2015 I made shift from medical centre dietitian to online business owner. Watch the video to learn the 4 core things that helped my business succeed and how you can do the same. 

Grab the free Masterclass! Click here to watch now.

By Katie Anne Mueller

@dietitiandigital

Are you ready to start hearing more YES from clients? 

I want to share a story with you today...

From back in 2012. I was a couple of years into building my dietetic practice and I could see the black hole I was creating for myself by selling only individual consults. 

The days would go by so fast... 

Taking in back to back clients, no time for a meal break and then driving back in the morning to do it all again. 

And to be honest, if I was earning my worth I would have been much happier with this routine...

But I wasn't.

I was working 6 days a week in the clinics and earning less than $2,000 a month after I paid all the business expenses :-( 

Something had to change.

So, I decided to start selling packages. I thought if I could package my knowledge into a solution, it could save heaps of time, increase my income AND get my clients better results.

The only problem was...

When I started trying to sell my packages to...

By Katie Anne Mueller

@dietitiandigital

Would you like a system that allows you to write social media captions in less than 2 minutes each AND...

Improves readability for your audience while also boosting engagement?

Then I have a treat for you today :-) 

I'm sharing with you my complete step-by-step system for writing engaging and entertaining social media captions...

We're going to put an end to:

• That "uummmmm what do I say about this post" kinda writers block
• Boring one line captions (because you can't think of what else to say ;-) 
• Slabs of text that keep your audience scrolling
• Captions that don't compel your audience to take any action toward your business
• Social media posts that don't work to bring you consistent new leads

Ready to dive in?

Let's get started with STEP ONE...

1. An Attention Grabbing First Line 

Did you know that a whopping 80% of people don't read past the headline?! It sure puts the pressure on to come up with something...

By Katie Anne Mueller

@dietitiandigital

A discovery call or 'free call' is a great way to bring new client's into your business, particularly if your aim is to fill higher priced packages. For example a 12-week signature coaching package that's $1k+.

But how do you ensure these calls don't end up being a big waste of time and instead are bringing you highly qualified leads?

I am sharing with you today, 3 tips to help fill your discovery call with 'ready to go' prospects who actually want to invest long term with you...

For more tips on creating your Discovery Call, CLICK HERE to read my post on that topic

Let's get stuck into tip number 1... I should point out that you can use all three of these tips together or just one or the other. Whatever is the best fit for your business and target market  :-) 

#1 - USE AN APPLICATION FORM

For many of your potential clients, investing time is just as much of an ask as money is. If the process to signing up for your discovery call is...

By Katie Anne Mueller

@dietitiandigital

Offering your potential clients a chance to meet you in an obligation free call is a great (yet hugely under-utilised and misunderstood) way to attract new clients to your business.

Rather than keeping cards too close to your chest and worrying about giving away time for free...

It can be helpful to instead think of the potential lifetime value (of the client) this strategy can bring in...

I have personally used this exact strategy to bring in over $30,000 from just one client...

The possibilities of long term gains for your business are limitless. 

But I have to be honest with you...

I have seen this strategy go horribly wrong for dietitian's and it has resulted in too many of those 'free loading clients' who just want all your help for free.

I'm going to show you my top 5 tips to avoid this and ensure your discovery call is a huge success for growing your online business. 

So, let's get you off on the right foot with these 5...

By Katie Anne Mueller

@dietitiandigital

If you don't yet have a freebie in your digital marketing game plan... then today is the day we're going to change that my friend! 

You'll be pleased to know that it's not as complicated as you might think AND to make it even easier, I'll be sharing with you 6 steps to creating an irresistible freebie for your business in this blog post...

So let's get started!

What Exactly Is A Freebie & Why Do I Need It?

A freebie (or lead magnet as might have heard it called) is used at the front end of a funnel to bring new leads into your business.

It attracts the attention of your ideal clients, raises awareness of your brand and most importantly... collects email addresses to grow your list.

Now if you know me, you know I'm all about digital marketing funnels... it's my secret weapon when it comes to business success online. Creating your irresistible freebie, is the crucial first step to building your one great funnel! 

Before...

By Katie Anne Mueller

@dietitiandigital

I want to share a story with you about a dietitian I was working with last year.

Her biggest roadblock?

Feeling like she was spending HOURS each week on social media...

Creating new content, publishing posts, engaging with her audience and managing a private Facebook group...

But nothing was coming out of it. She wasn't getting any new clients or recurring income from all of this hard work.

Sure, she was getting the odd sale and one off 'record month'. But not the consistent, reliable and scalable income she wanted. 

For her, it felt like social media was nothing more than a time consuming task. That it was something only the 'big' dietitian brands could benefit from. 

She felt like throwing in the towel and giving up completely...

Until, during a coaching call one day, I had a look at her sales process.

I wanted to find out HOW she was using social media to get clients. And the reason for her pain and...